Free check / Guides
Profound vs Peec AI vs Otterly.AI
Otterly.AI is the low-cost daily tracker: $29 a month for 15 prompts on four engines. Peec AI is the mid-priced one: $95 for 50 prompts on three engines you choose. Profound is the enterprise platform: custom price, up to nine engines. ChatGPT itself named Profound and Peec AI most often when we asked.
Published by UrbanoDX, the studio that builds and runs GEO.
Side by side, checked 17 October 2026
| Otterly.AI | Peec AI | Profound | |
|---|---|---|---|
| Cheapest plan, billed monthly | $29 a month (Lite) | $95 a month (Starter) | Custom (Enterprise) |
| Yearly billing | $25 a month on Lite | 15% off | Not published |
| Prompts at entry | 15 | 50 | Tailored |
| AI engines at entry | ChatGPT, Google AI Overviews, Perplexity, Microsoft Copilot | Three of your choice: ChatGPT, Gemini, Google AI Overviews, AI Mode, Microsoft Copilot and others | Up to 9 on Enterprise |
| More engines | Gemini, AI Mode and Claude as paid add-ons | Extra models as paid add-ons | Within the Enterprise plan |
| Tracking | Daily | Daily | Daily |
| Team members | Unlimited | Unlimited | Unlimited seats |
| Free trial | Yes | Yes | 7 days, 50 prompts Profound picks, on ChatGPT, Gemini and Google AI Overviews |
| Also included | 1,000 GEO URL audits a month, crawlability and content checks | Looker Studio integration from the $495 Advanced plan | AI Marketer agents that research and write, on credits |
US dollar prices before tax, from each vendor's pricing page. Peec AI also sells Pro ($245, 150 prompts) and Advanced ($495, 350 prompts); Otterly.AI sells Standard ($189, 100 prompts) and Premium ($489, 400 prompts).
What ChatGPT says about all three
Every week we ask ChatGPT ten buyer questions about AI visibility tools and count the brands it names. On 16 October 2026, Profound was named in 8 answers and first in 7. Peec AI was named as often but never first. Otterly.AI was named in 6.
The model answered from memory, without live web search, so this is what ChatGPT has learned about the category, not which tool fits you. How we measure.
| # | Brand | Answers naming it, of 10 | Avg. position | Named first |
|---|---|---|---|---|
| 1 | Profound | 8 | 1.5 | 7 |
| 2 | Peec AI | 8 | 2.8 | 0 |
| 3 | Otterly.AI | 6 | 2.7 | 1 |
| 4 | Semrush | 5 | 2.6 | 2 |
| 5 | Scrunch | 5 | 3.6 | 0 |
| 6 | Ahrefs | 4 | 4.5 | 0 |
| 7 | AthenaHQ | 2 | 3.5 | 0 |
| 8 | BrightEdge | 2 | 4.5 | 0 |
| 9 | 1 | 2.0 | 0 | |
| 10 | Evertune | 1 | 2.0 | 0 |
| 11 | HubSpot | 1 | 3.0 | 0 |
ChatGPT, asked ten buyer questions about AI visibility tools on 16 October 2026, US location, answering from memory without live web search. This week's ranking and the questions.
Which one to choose
- Otterly.AI if you are a solo marketer or small team that needs daily tracking on four engines at the lowest price, and 15 prompts (or 100 for $189) cover your questions.
- Peec AI if you need 50 or more prompts from the start, want to pick which three engines to track, or want unlimited users on a mid-priced plan.
- Profound if you are a larger brand that wants up to nine engines, SSO, dedicated support and marketing agents, and you can buy through a sales process.
- None of them yet if you do not know whether ChatGPT names you at all. Run the free check first, then decide whether the trend is worth paying for.
Other tools in the conversation
ChatGPT also named Semrush, Scrunch and Ahrefs in at least 4 answers, and AthenaHQ in 2. LLMrefs recurs in search results as a budget option. Their prices, engines and free options, checked the same day, are in Otterly.AI alternatives.
The GEO free check asks ChatGPT only: OpenAI's model through the API, answering from memory without live web search. Claude, Perplexity, Gemini and Google AI Overviews are not live in GEO. Daily tracking in the GEO console runs ChatGPT and Qwen as part of UrbanoDX's service, with no public price. GEO does not replace any of these three for daily tracking.
Questions
Is Profound better than Peec AI?
Neither is better for everyone. Profound sells custom-priced enterprise plans with up to nine engines and an AI Marketer that writes content; Peec AI lists self-serve plans from $95 a month for 50 prompts on three engines. In our 16 October 2026 measurement, ChatGPT named both in 8 of 10 answers about AI visibility tools.
Is Otterly.AI cheaper than Peec AI?
At entry, yes: Otterly.AI Lite is $29 a month for 15 prompts and Peec AI Starter is $95 for 50, both billed monthly. Per prompt they are close, about $1.93 and $1.90. Otterly.AI's price includes four engines; Peec AI's includes three of your choice.
How much does Profound cost?
Profound lists no price for its brand plans. Its pricing page, read on 17 October 2026, shows a free trial that runs 50 prompts daily for 7 days on ChatGPT, Gemini and Google AI Overviews, and a custom-priced Enterprise plan that tracks up to nine answer engines.
Which of the three does ChatGPT recommend?
When we asked ChatGPT ten buyer questions about AI visibility tools on 16 October 2026, it named Profound in 8 answers and first in 7, Peec AI in 8 and Otterly.AI in 6. That shows what the model remembers about the category, not which tool fits your team.
Sources
Every page below was read on 17 October 2026. Vendors change plans often: follow the links for today's terms.
Does ChatGPT name your business?
Three of your buyers' questions, asked to ChatGPT without your name: your score, who is named instead and what to fix. Free, about two minutes.