AI rankings / Accounting software
Which accounting software does ChatGPT recommend?
Bookkeeping and accounting software as ChatGPT recommends it to small businesses and freelancers.
In the measurement of 23 October 2026, ChatGPT named Xero in 70% of 10 answers to buyer questions about accounting software.
| # | Brand | Named in | Avg. position | Named first |
|---|---|---|---|---|
| 1 | Xero | 70% | 2.1 | 1 |
| 2 | QuickBooks | 50% | 1.0 | 5 |
| 3 | Intuit | 40% | 1.2 | 3 |
| 4 | Wave | 40% | 2.5 | 1 |
| 5 | FreshBooks | 40% | 3.0 | 0 |
| 6 | Zoho | 40% | 3.2 | 0 |
| 7 | Sage | 40% | 3.8 | 0 |
| 8 | Jobber | 10% | 2.0 | 0 |
| 9 | Aplos | 10% | 2.0 | 0 |
| 10 | GnuCash | 10% | 3.0 | 0 |
| 11 | A2X | 10% | 3.0 | 0 |
| 12 | Pilot | 10% | 4.0 | 0 |
| 13 | NetSuite | 10% | 4.0 | 0 |
| 14 | Blackbaud | 10% | 4.0 | 0 |
Named in: share of answers that named the brand. Average position: its order among the brands each answer named. Measured 23 October 2026.
The questions we asked
Asked as written, in English, to ChatGPT with the location set to US. Methodology.
- What is the best accounting software for a small business?
- Which accounting software should a freelancer use?
- What is the easiest bookkeeping software for a startup?
- Which accounting software has a good free plan?
- What accounting software do accountants recommend to their clients?
- Which accounting software is best for an ecommerce business?
- What is the best invoicing and accounting app for contractors?
- Which accounting software handles multiple currencies well?
- What accounting software is best for a growing company with employees?
- Which accounting software is best for nonprofits?
Websites the answers link to
Number of answers that linked each site. The model answers from memory, so these are sites it remembers as authorities for accounting software, not pages it just read.
| Website | Answers |
|---|---|
| xero.com | 7 |
| quickbooks.intuit.com | 6 |
| freshbooks.com | 4 |
| sage.com | 4 |
| waveapps.com | 4 |
| zoho.com | 4 |
| a2xaccounting.com | 1 |
| aplos.com | 1 |
| blackbaud.com | 1 |
| getjobber.com | 1 |
| gnucash.org | 1 |
| netsuite.com | 1 |
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