AI rankings / CRM software
Which CRM software does ChatGPT recommend?
Small businesses increasingly ask an AI assistant which CRM to pick before they open a review site. These are the CRMs ChatGPT names when asked.
In the measurement of 23 October 2026, ChatGPT named HubSpot in 90% of 10 answers to buyer questions about CRM software.
| # | Brand | Named in | Avg. position | Named first |
|---|---|---|---|---|
| 1 | HubSpot | 90% | 1.1 | 8 |
| 2 | Pipedrive | 80% | 2.8 | 0 |
| 3 | Salesforce | 60% | 3.0 | 1 |
| 4 | Zoho | 50% | 3.0 | 0 |
| 5 | Microsoft | 30% | 3.7 | 0 |
| 6 | Follow Up Boss | 10% | 1.0 | 1 |
| 7 | 10% | 2.0 | 0 | |
| 8 | Real Geeks | 10% | 2.0 | 0 |
| 9 | Bitrix24 | 10% | 3.0 | 0 |
| 10 | Wise Agent | 10% | 3.0 | 0 |
| 11 | Freshworks | 10% | 4.0 | 0 |
| 12 | LionDesk | 10% | 4.0 | 0 |
| 13 | Attio | 10% | 5.0 | 0 |
| 14 | Inside Real Estate | 10% | 5.0 | 0 |
| 15 | ClickUp | 10% | 6.0 | 0 |
| 16 | Close | 10% | 6.0 | 0 |
| 17 | Teamwork | 10% | 7.0 | 0 |
Named in: share of answers that named the brand. Average position: its order among the brands each answer named. Measured 23 October 2026.
The questions we asked
Asked as written, in English, to ChatGPT with the location set to US. Methodology.
- What is the best CRM for a small business?
- Which CRM should a 10-person sales team use?
- What is the easiest CRM to set up for a startup?
- Which free CRM is good enough for a small company?
- What CRM do B2B agencies use to manage clients?
- Which CRM has the best email integration for sales?
- What is a good alternative to an expensive enterprise CRM?
- Which CRM works best for real estate agents?
- What CRM should I use to track leads from my website?
- Which CRM is best for a consultancy with long sales cycles?
Websites the answers link to
Number of answers that linked each site. The model answers from memory, so these are sites it remembers as authorities for CRM software, not pages it just read.
| Website | Answers |
|---|---|
| hubspot.com | 5 |
| pipedrive.com | 5 |
| zoho.com | 4 |
| salesforce.com | 3 |
| attio.com | 1 |
| bitrix24.com | 1 |
| clickup.com | 1 |
| followupboss.com | 1 |
| freshworks.com | 1 |
| insiderealestate.com | 1 |
| liondesk.com | 1 |
| microsoft.com | 1 |
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